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Implications
As of early 2026, the trade landscape for Vanuatu has been significantly altered by the U.S. "reciprocal tariff" policy. While Vanuatu is a small player in global trade, it has not been exempt from the broader U.S. strategy of targeting countries that run trade surpluses or maintain certain trade barriers.
Latest US Tariffs Update: Vanuatu (2026)
Following the initial wave of tariffs in early 2025, the U.S. administration adjusted rates for several Pacific Island nations. For Vanuatu, the tariff trajectory has been volatile:
Initial Rate (April 2025): 22% ad valorem tariff.
Revised Rate (Current 2026): 15%. This reduction followed diplomatic engagement and a broader "re-calibration" of tariffs for Pacific partners like Fiji and Nauru.
Focus: These tariffs primarily target agricultural exports and niche commodities, following a 2024 trade surplus where Vanuatu exported approximately $6.5 million in goods to the U.S.
Major Companies Impacted
The impact is felt most acutely by small-to-medium enterprises (SMEs) and specialized exporters rather than massive multinationals, given Vanuatu's export profile.
Category | Impacted Entities | Impact Description |
Kava Industry | Mount Kava, Forari Kava, local farming cooperatives | Kava (perfume/medicinal plants) accounts for ~73% of exports to the U.S. Tariffs increase the end-price for U.S. wellness retailers. |
Fisheries | Local artisanal and commercial fishing fleets | Increased costs for mollusks and aquatic product exports to U.S. specialty markets. |
Logistics/Shipping | Maersk, MSC, and regional carriers | While Vanuatu is a small port, the broader Pacific "tariff war" creates logistical uncertainty and higher freight insurance premiums. |
Consumer Brands | U.S. health/supplement brands (e.g., Gaia Herbs) | Brands sourcing high-quality Noble Kava from Vanuatu face higher COGS (Cost of Goods Sold). |
GDP Impact (2026 Forecast)
The direct impact on Vanuatu's GDP is relatively contained but creates significant "headwinds" for specific sectors:
Direct Impact: Since U.S. exports represent less than 1% of Vanuatu's total GDP, the direct mathematical drag is minor.
Indirect Impact: The IMF and Oxford Economics suggest a broader regional slowdown. Vanuatu’s GDP is projected to grow by 3.1% in 2026, but this is down from previous higher estimates due to reduced tourism from the U.S. and higher costs for imported U.S. machinery and fuel.
Inflationary Pressure: Retaliatory tariffs or increased costs for U.S. imports (like insulated wire and computers) are expected to add 0.5%–1% to local inflation.
SWOT Analysis: US Tariffs on Vanuatu
Strengths | Weaknesses |
* Niche Product Dominance: High demand for "Noble Kava" makes it price-inelastic for many U.S. consumers. | * Lack of Diversification: Over-reliance on a single major export (Kava) to the U.S. market. |
* Service-Led Economy: 2025/26 growth is driven by services/tourism, which are less affected by goods tariffs. | * High Logistics Costs: Remote geography makes any added tariff burden twice as painful for margins. |
Opportunities | Threats |
* Market Pivoting: Shifting focus toward the EU or Australia, who have different trade priorities. | * Secondary Sanctions: Risk of higher tariffs if Vanuatu is seen as a "transshipment" point for other nations. |
* Digital Trade Reform: Recent WTO Trade Policy Reviews highlight Vanuatu’s digitization as a way to lower administrative trade costs. | * Economic Contraction: If the U.S. enters a recession due to its own tariffs, Vanuatu’s tourism sector will collapse. |
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United States Imports from Countries during 2024, according to the United Nations COMTRADE database on international trade. United States Imports from Countries- data, historical chart and statistics - was last updated on April of 2025.
Investing in USA
theboardiQ Economic Relevance Score, ranks States of USA based on 11 parameters
Sources : Forbes | USDA Economic Research | TCGen Total Innovation Rank Index | Best States for Manufacturing | World Population Review | Tax Foundation | US News | BEA Data | Wikipedia | International Trade Administration
theboardiQ's Economic Relevance Score provides a comprehensive, data-driven assessment of a nation's economic vitality and global significance. This score is meticulously calculated using 11 key parameters, each reflecting a critical facet of economic performance. It analyzes the representation of Fortune 500 companies within a nation, a strong indicator of its business environment and market size. The balance of trade surplus or deficit reveals the nation's international competitiveness and export strength. It incorporates Gross Domestic Product (GDP), a fundamental measure of overall economic output, and examine the health of key sectors like agriculture and manufacturing. The score also accounts for innovation, gauging a nation's ability to drive future growth through technological advancements. Crucial labor market indicators such as employment rates are considered, alongside fiscal policies reflected in tax rates. To capture the lived experience of citizens, it assesses cost of living and disposable income, providing insight into purchasing power and economic well-being. Finally, education levels are integrated, recognizing their pivotal role in fostering a skilled workforce and driving long-term economic development. By synthesizing these 11 parameters, theboardiQ's Economic Relevance Score delivers a nuanced and holistic view of a nation's economic standing, enabling informed strategic decisions. The Top 5 States in the assessment are Texas, North Carolina, Virginia, Florida and Washington. Texas does consistently well across most of the 11 variables especially in the areas of GDP, F500 representation in the State, Balance of Trade where it ranks 2nd nationally. North Carolina scores as the highest-ranking state nationally in manufacturing and performs consistently across the other variables. Virginia does well in disposable income where it ranks 3rd nationally. It also scores high in the variables of manufacturing and employment Florida holds the 4th ranking nationally for GDP and Tax Washington State scores the top spot for disposable income nationally, 2nd for education and 3rd for innovation. Colorado, with an overall rank of 7 scores the top spot for Education (schools and higher education). Nebraska, that ranked 10th overall, did well in Agriculture where it is ranked 3rd nationally as well as Trade Balance where it ranked 5th. Illinois, though ranked 20th overall did well nationally in F500 representation, GDP, Agriculture, and Disposable Income. Pennsylvania comes in at 21 overall doing well nationally in GDP (6th); Manufacturing (8th) and F500 representation (8th) New York scores 23rd overall with a 2 ranking in Disposable Income nationally, as well as 3rd in both F500 representation and GDP. California comes in at 29th overall and has the top spot ranking in a whopping 4 variables nationally – GDP, Innovation, Agriculture and F500 representation. However, performance in the areas of Trade Balance, Cost of Living, Tax, Manufacturing and Employment resulted in the overall ranking dipping. Wyoming at 30th overall scores the top spot nationally in the area of Tax Massachusetts at 31 overall does well in innovation where it is ranked 2nd nationally Arkansas at 36 and Alabama at 39, do well in overall Cost of Living where they are ranked 2nd and 3rd nationally, respectively. Louisiana ranked 44th overall is ranked 1st in Trade Balance nationally.

Economic
Relevance
Ranking
State | Info | Overall Rank | Agri | Innov | Mfg | Employ | Tax | Edu | GDP | F500 Rep | Trade Balance | Cost of Living | Disp Income |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Texas | 1 | 4 | 5 | 11 | 10 | 7 | 42 | 2 | 2 | 2 | 24 | 13 | |
North Carolina | 2 | 9 | 21 | 1 | 4 | 12 | 28 | 11 | 16 | 41 | 17 | 17 | |
Virginia | 3 | 32 | 24 | 6 | 2 | 28 | 7 | 13 | 6 | 34 | 35 | 3 | |
Florida | 4 | 21 | 11 | 15 | 1 | 4 | 35 | 4 | 7 | 40 | 30 | 37 | |
Washington | 5 | 16 | 3 | 36 | 28 | 45 | 9 | 9 | 15 | 9 | 43 | 1 | |
Missouri | 6 | 11 | 25 | 22 | 20 | 13 | 32 | 21 | 22 | 20 | 10 | 20 | |
Georgia | 7 | 15 | 26 | 9 | 3 | 26 | 34 | 8 | 9 | 43 | 26 | 19 | |
Minnesota | 8 | 6 | 10 | 47 | 6 | 44 | 8 | 20 | 10 | 33 | 33 | 9 | |
Ohio | 9 | 12 | 32 | 7 | 30 | 35 | 36 | 7 | 5 | 38 | 15 | 11 | |
Illinois | 10 | 5 | 23 | 31 | 23 | 37 | 16 | 5 | 4 | 47 | 32 | 7 |