Brazil

The 30% Club is a global campaign led by Chairs and CEOs taking action to increase gender diversity at board and senior management levels on a voluntary basis. The campaign continues to expand its international footprint with presence in eighteen countries/ regions around the world.

The group supports diversity in its very broadest sense and while gender has been their starting point, they fully realize that considerations of ethnicity, disability, sexual orientation, socioeconomic background and beyond are all part of the journey – and that gender identities are themselves evolving rapidly.

They believe that only those organizations that foster truly inclusive cultures – cultures that embrace women who look, act and, importantly, THINK differently – can reach their full potential to positively impact their people, their markets and their communities.

The 30% Club Chapter Brazil was officially launched in 2019 and since then has been inviting listed companies to join the journey towards gender equality on boards and senior management roles by setting the following aspirational goals:

– Achieve zero all male boards on B3 IBrX 100 listed companies by 2023;
– Achieve at least 30% women on boards of B3 IBrX 100 listed companies by 2025.

2022 will see a strong focus on intensifying engagement with Chairs and CEOs encouraging laggard companies with all-male boards and with only one women on the board (one & done boards) to join the campaign and to appoint at least 30% women on boards by 2025.

The overarching strategy is to act as a public voice for gender balance both on boards and senior leadership teams by working collaboratively with companies on their Diversity, Equity & Inclusion (DEI) journeys and with other bodies to spread awareness, grow the pipeline and stimulate demand primary to increase female board directors and female senior management in Brazil.